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AUDI.IN
#RunTheCity
// Creative Direction, Illustrations | Instagram AR Filter
Q2FilterTop
ROADS OF INDIA
Potholes, barricades, uneven grates, hand carts... these are some of the most common road-blocks across the roads of India. So obviously those would have to be added to our filter for the most authentic test-drive experience.
LAUNCH OF THE AUDI Q2
Imagine launching a luxury car like the Audi Q2 in the middle of a pandemic! ​While Indians were taken over with TikTok challenges and trending IG reels, we snuck in a gamified Audi Q2 test drive onto their phones.
CITIES TO DRIVE IN:
THE AUDI Q2 IN
DELHI
Potholes & Police cones
THE AUDI Q2 IN
MUMBAI
Hand-carts & potholes
THE AUDI Q2 IN
BANGALORE
Barricades & potholes
OUR TEST-DRIVERS:
// the Case Film //
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